1. Set specific search criteria: Sales Navigator allows you to customize your search criteria based on various factors such as location, industry, company size, job titles, and more. Start by clearly defining your target audience and use these filters to narrow down your search results.

2. Use advanced search filters: Sales Navigator offers advanced search filters that enable you to dig deeper and generate leads with specific preferences. Filters such as years of experience, seniority level, interests, and company growth rate can help you narrow down your target list even further.

3. Utilize saved searches: Once you've defined your search criteria, save your searches to access them easily in the future. This way, you can regularly update your lead lists with new prospects and make sure your lists remain comprehensive.

4. Leverage alerts and notifications: Sales Navigator provides alerts and notifications when new leads or accounts match your saved searches. Be sure to enable these notifications to stay informed about potential leads added to your target audience.

5. Explore "People Also Viewed": Sales Navigator suggests people and companies that are similar to your current searches in the "People Also Viewed" section. This feature helps you expand your lead list by identifying additional prospects who might be interested in your products or services.

6. Engage with shared connections: When viewing a lead's profile, Sales Navigator shows shared connections. Reach out to these connections to gather additional information about the prospect, potentially leading to a warm introduction or insights that can help you tailor your approach.

7. Utilize teamlink: If you're part of a larger sales organization, leverage the TeamLink feature to identify potential prospects in your colleagues' networks. TeamLink allows you to see the connections of your teammates, expanding your reach and potential lead list.

8. Save leads and accounts: As you uncover prospects that fit your target audience, save them to your lead and account lists. This helps you keep track of your progress and easily access the profiles for subsequent outreach.

9. Use the CRM integration: Connect your Sales Navigator account with your CRM system to seamlessly export your lead lists and preserve the data within your CRM. This integration streamlines your follow-up process and ensures that your lead lists are always up to date.

10. Regularly update and maintain your lead lists: Sales Navigator provides you with the ability to manage your lead lists effectively. Regularly review and update your lists based on new insights, changes in your target audience's preferences, and the evolving needs of your sales strategy.